Local email marketing is quickly becoming a favorite tool for many small businesses. According to the Direct Marketing Association, email had an ROI of $57.25 for every dollar spent on it. This beats out every other type of internet marketing available, they said, by over 150 percent!
This makes local email marketing the best place for most small business owners or managers to begin their online marketing campaigns. You can also get the best email advertising solutions in Vaughan area.
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These days everyone knows that it takes many more dollars to attract a new customer to your business than it takes to get repeat business from a customer that has already purchased a product or service. Right now, email is the absolute best way to communicate with customers to keep them coming back again.
And nearly everyone has an email! Here are some great ways to collect email addresses so that you can continue to market to your current customer base:
1) Place an email captures form on your website so that your customers can easily jump onto your email list. Offer them some type of incentive such as a coupon to help them make the decision to give out their email addresses.
2) Place an email capture form on your Facebook Fan page as you would on your website as well.
Local email marketing is one of the best and most affordable avenues for internet marketing available to small business owners and managers today.